SATURDAY
APRIL 29th 2017
'our seventh event'

in association with

Amy is spot on with her cycling jersey design

 

When Kinross Cycling Club needed a new design for their annual Sportive cycling jersey, they decided to call on the expertise of the local school students. They set a project to the Higher Graphic students to come up with a jersey that was iconic, reflected the event and the area, and would be suitable for both sexes. The students took the challenge with great enthusiasm and presented the club with 7 different designs to choose from.

After much deliberation they choose the design from S5 student Amy Broadhurst, with Patrick Freeman in second place. 16 year old Amy is a keen cyclist and based her design on the King of the Mountains jersey from the Tour de France, but with purple spots rather than red complementing the existing club kit. She will be riding the Sportive herself, alongside her very proud father Jon, both sporting the winning jersey of course.

Said Richard Smith, Design Technology teacher – “When Sportive Kinross originally approached the department to redesign the graphics for their 2017 event jersey I knew it represented a fantastic opportunity for our Higher Graphic Communication students to be involved in a live project. All too rarely do our students have the opportunity to work alongside a real client with their winning entry actually being produced. I was really pleased with how the students responded to the project; from the moment the students were given the original brief till the moment they submitted their proposals, they were enthusiastic and put a tremendous amount of effort in to their submissions. I was also very impressed by the fact that they undertook the project over and above their other study commitments; devoting a lot of their time before and after school and even during lunchtimes.

In the end there can be only one winner; and I know Amy is delighted to be that person, but I also know that the experience has genuinely deepened the learning of all the students involved whether they have been successful or not and I would like to thank Sportive Kinross for giving us that opportunity”.  

Sportive Kinross Event organizer Jeff Wall explains- “Sportive Kinross is one of the most popular cycling events in Scotland now, with 850 places selling out within 12 hours. On 29th April hundreds of cyclist will take on one of the 3 routes, with many wearing Amy’s jersey. We were really blown away by the quality of the work the students produced and I’m sure the jersey will be a best seller. The club would like to thank Amy and her fellow students for their hard work, as well as our sponsors Synergy Cycles in Auchterarder, Heaven Scent café in Kinross and CHAS.